Fifty years ago The Beatles came to America. On Friday, February 7, 1964, John Lennon, Paul McCartney, George Harrison, and Ringo Starr arrived from the U.K. and stepped onto American soil for the first time as a band. After an appearance in New York City, on Sunday, February 16, 1964, The Beatles flew to Miami Beach. They made their second television appearance on The Ed Sullivan Show, which this time was broadcast live from the Napoleon Ballroom of the Deauville Hotel in Miami Beach. Ed Sullivan introduced them to a captivated American audience of more than 73 million viewers—at the time a television record.  And just like that Beatlemania was launched! Ladies & Gentlemen… The Beatles!, a traveling exhibition curated by The GRAMMY Museum® and Fab Four Exhibits examines the musical and cultural significance of The Beatles’ arrival on the U.S. and American culture. The exhibition covers the period from early 1964 through mid-1966—the years Beatlemania ran rampant in America. During this time the band affected nearly every aspect of pop culture, including fashion, art, advertising, media, and, of course, music. On display are more than 400 items from private collectors and The GRAMMY Museum® including memorabilia, records, rare photographs, tour artifacts, video footage, as well as correspondence, instruments, interactive displays, and an oral history booth in which visitors can leave their own impressions of The Beatles.