H&MNow An Official Shopping Institution In SoBe

By The Fashion Poet

Finally, after months of chatter H&M has finally released their official opening date in South Beach’s Lincoln Road November 8th at noon!

The temporary pop-up shop will now become permanent inside the Historic Lincoln Theatre.

The new store will be two floors and over 24,000 square feet of space. The H&M at Lincoln Road will offer the women’s, men’s, and young trend collections, with a separate “shop-in-shop” section for accessories.

To celebrate opening day, H&M at Lincoln Road will offer the first 500 shoppers in line an Access to Fashion Pass, valued from $10 to $500, in addition to fantastic giveaways and opening offers for the whole family!


H&M at Lincoln Road is located at 551 Lincoln Road, Miami Beach; (855) 466-7467. Store hours will be Monday – Thursday 10:00 a.m. to 10:00 p.m. Friday – Saturday 10:00 a.m. to 12:00 a.m. Sunday 11:00 a.m. to 10:00 p.m. Visit us again soon for more fashion news via Annie Vazquez – Miami’s Fashion Blogger aka The Fashion Poet.